Session 1: March 3, 2026
Session 2: March 10, 2026
Session 3: March 17, 2026
Jospeh Publicover
Reducing Friction:
Mastering Patient Scheduling & Engagement
Capture, educate, convert, and empower patients
at every step of the patient journey.
Session 1: The Online Scheduler Reality Check
How scheduling design can suppress consult volume
This session explores scheduling design, appointment requests versus real time booking, and how booking friction impacts consult volume. We will examine how availability logic, slot configuration, booking rules, phone number validation, and drop off capture influence whether high intent patients complete the scheduling process or disengage. The goal is to provide a practical framework to evaluate whether your current scheduling model is preserving or suppressing demand.
Session 2: The Modern Patient Experience
Why fragmented patient journeys limit conversion and retention
This session examines the complete patient lifecycle, from initial inquiry through surgical decision and post operative follow up. We will discuss response timing, structured pre consult education, financing visibility, communication cadence, medication adherence tracking, outcomes reporting, and patient satisfaction systems. The objective is to identify where fragmentation occurs across the patient journey and provide a practical framework practices can use to unify and strengthen that experience from first contact through long term engagement.
Session 3: Tools vs Infrastructure
How infrastructure drives predictable growth
This session examines the structural difference between adding isolated features and building integrated lead infrastructure. We will discuss structured lead management, two way patient communication, web based chat and intake tools, campaign automation, marketing attribution, and co management network insight within the context of system design. The objective is to provide a practical framework practices can use to evaluate whether their current tools operate independently or function as part of a cohesive infrastructure that supports measurable and scalable growth.
