Reducing Friction:
Mastering Patient Scheduling & Engagement
Capture, educate, convert, and empower patients
at every step of the patient journey.
Session 2: Tuesday, March 10, 2026
Topic: “The Modern Patient Experience”
Register Here for All 3-Sessions!
Session 1: The Online Scheduler Reality Check
How scheduling design can suppress consult volume
This session explores scheduling design, appointment requests versus real time booking, and how booking friction impacts consult volume. We will examine how availability logic, slot configuration, booking rules, phone number validation, and drop off capture influence whether high intent patients complete the scheduling process or disengage. The goal is to provide a practical framework to evaluate whether your current scheduling model is preserving or suppressing demand.
Session 2: The Modern Patient Experience
Why fragmented patient journeys limit conversion and retention
This session examines the complete patient lifecycle, from initial inquiry through surgical decision and post operative follow up. We will discuss response timing, structured pre consult education, financing visibility, communication cadence, medication adherence tracking, outcomes reporting, and patient satisfaction systems. The objective is to identify where fragmentation occurs across the patient journey and provide a practical framework practices can use to unify and strengthen that experience from first contact through long term engagement.
Session 3: Tools vs Infrastructure
How infrastructure drives predictable growth
This session examines the structural difference between adding isolated features and building integrated lead infrastructure. We will discuss structured lead management, two way patient communication, web based chat and intake tools, campaign automation, marketing attribution, and co management network insight within the context of system design. The objective is to provide a practical framework practices can use to evaluate whether their current tools operate independently or function as part of a cohesive infrastructure that supports measurable and scalable growth.
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“MARK THE DATES” for Reducing Friction:
Mastering Patient Scheduling & Engagement
~ Capture, educate, convert, and empower patients
at every step of the patient journey ~
Tuesday, March 3, 2026 @ 12:00 PM ET / 9:00 AM PT
Tuesday, March 10, 2026 @ 12:00 PM ET / 9:00 AM PT
Tuesday, March 17, 2026 @ 12:00 PM ET / 9:00 AM PT
Register Here for All 3-Sessions!
RSA Fellowship Network
Application in Now Open for July 2026 Start
Find Out More @ https://www.RefractiveAlliance.com/Fellowship/
Join your fellow RSA Members in a Fellowship experience unlike any other!
Fellows – Apply Here!
Preceptors/Mentors – Apply Here!
OPHTHALMOLOGY RESIDENTS ONLINE COURSE: A CERTIFICATE PROGRAM:
Tuesday, March 17, 2026
Topic: “The Art of Managing PCR and the Vitreous”
Members and Non-Members Invited to Participate
Register Here!
Content for this Activity was Planned and Prepared
Independently by the Participating Faculty without Input or Funding by Commercial Interests
The Refractive Surgery Alliance is pleased to invite ophthalmology residents to participate in the NEWLY formatted RSA Residents Ophthalmology ONLINE COURSE: A Certificate Program. All Ophthalmology Residents/Fellows, and in particular, Residents in 3rd and 4th year, are encouraged to attend and take advantage of this one-of-a-kind Online Course designed specifically for Ophthalmology Residents. A total of 3 COURSES (nine webinars) make up the 2025 – 2026 Certificate Program. The content is timely, relevant, and can be put into practice immediately. Presenters include true “masters of refractive surgery”. This program is designed to supplement residency education with state-of-the-art concepts about the fastest-growing specialty in ophthalmology – Refractive Surgery!
These webinars are geared towards ALL residents and ophthalmologists in their first few years of practice, with the primary goal of providing up-to-date foundational knowledge. All Ophthalmology Residents/Fellows/Young Ophthalmologists are welcome to join this FREE ONLINE COURSE. The 2025 – 2026 ONLINE COURSE begins Tuesday, September 16, 2025, and runs through May 19, 2026.
Ophthalmology residents who complete the series will receive a Certificate of Achievement from the Refractive Surgery Alliance.
Register today... and learn refractive surgery from the Masters!
Register Here!
“MARK THE DATES” for Upcoming OPHTHALMOLOGY RESIDENTS ONLINE COURSE: A CERTIFICATE PROGRAM:
~ The RSA Course on The Foundations of Refractive Surgery ~
Tuesday, September 16, 2025 @ 9:00 PM ET / 6:00 PM PT
Tuesday, October 21, 2025 @ 9:00 PM ET / 6:00 PM PT
Tuesday, November 18, 2025 @ 9:00 PM ET / 6:00 PM PT
~ The RSA Course on The Business of Refractive Surgery ~
Tuesday, December 16, 2025 @ 9:00 PM ET / 6:00 PM PT
Tuesday, January 20, 2026 @ 9:00 PM ET / 6:00 PM PT
Tuesday, February 17, 2026 @ 9:00 PM ET / 6:00 PM PT
~ The RSA Course on Refractive Surgery in Complex Eyes ~
Tuesday, March 17, 2026 @ 9:00 PM ET / 6:00 PM PT
Tuesday, April 21, 2026 @ 9:00 PM ET / 6:00 PM PT
Tuesday, May 19, 2026 @ 9:00 PM ET / 6:00 PM PT
RSA Member Cocktail Reception @ ASCRS 2026
Friday, April 10, 2026
5:00 – 7:00 PM ET
Venue TBA
Register Here!
Join your fellow RSA Members for a few hours of cocktails and hors d’oeuvres and conversation! The Venue will be announced in late March.
